You are here@media08 - Kevin Swanepoel, the President of The One Club for Art and Copy
@media08 - Kevin Swanepoel, the President of The One Club for Art and Copy
Off the bat Kevin wins the award for the largest presentation ever - nearly 6 gigabytes!
He kicks it off saying it's about community, the medium and tools. He says that if you aren't actually playing in this new media space you can't create content for it. Kevin runs a quick pop quiz asking
- Who owns a game console?
- Who has a personal profile?
- Who has a blog?
- Who subscribes to an RSS feed or Twitters?
- Created video and uploaded to YouTube?
His point? We all know how to surf the web and get e-mail and given that you're equipped to live in the digital world. If you're not able to create digital content then you're not equipped to be working in this digital world...
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